Final Verdict
0/100
Babbi treats their wafers like sacred relics and their website like a high-security pharmaceutical portal, complete with a 'Whistleblowing' link in case someone steals a secret sprinkle recipe.
Impression
45
The site is so brown and gold it looks like it was designed by a Ferrero Rocher wrapper. You’re using flags for language selection like it’s 2004, and the 'Academy' section suggests you need a Master’s degree to eat a wafer.
Luxury Overload & Flag Sin
Performance
30
The site literally displays 'Your browser does not support the video tag' right in the hero section. In 2026, failing to serve a basic MP4 is the engineering equivalent of burning the cookies.
Broken Video Fallbacks
SEO
48
Your meta title is 'Babbi - Specialità Dolciarie dal 1952.' Great, we know who you are and when you started, but Google doesn't know you sell wafers unless it crawls your soul. Also, your image alt text is literally just IDs like 'Image 68fa8374...'
Generic Branding Titles
Copywriting
35
You used the phrase 'Piccoli Piaceri Quotidiani' four times on the homepage alone. We get it, they are small daily pleasures—stop gaslighting us into thinking a wafer is a lifestyle choice.
Repetitive Slogan Brainwashing
Trust
55
Nothing says 'delicious wafer' like a footer containing 'Whistleblowing' and 'Codice Etico e Modello Organizzativo 231.' It feels less like a bakery and more like a front for a very polite Italian conglomerate.
Corporate Compliance Overkill