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URL: sonusfactory.com
Final Verdict
0/100

A Rome-based music school that's having a mid-life crisis, desperately trying to sound like a prestigious British university while running on a tech stack that likely still thinks Flash is a 'bold design choice.'

Impression
45
The name 'Music Performance Institute' sounds less like a place to learn guitar and more like a high-security facility where they're bio-engineering the next generation of Eurovision contestants. The site has the aesthetic of a corporate training manual for an insurance firm, not a creative hub for artists.
Academic-Industrial Complex Vibe
Performance
30
You claim to have 800 square meters of physical space, but I'm pretty sure 700 of those are occupied by your unoptimized 'wp-content/uploads' folder. Your site probably takes longer to load than it takes a drummer to find their car keys after a gig.
WordPress Bloat & Latency
SEO
48
Your meta title is 'Scuola di Musica | Sonus Factory.' Wow, 'Music School.' Groundbreaking. Why not go all the way and change it to 'Website with Words'?
Generic Title Tag Slop
Copywriting
35
We get it, you have a 'Bachelor of Arts in Popular Music' validated by the University of Chichester. You mention it so often that I'm starting to think the degree is just a 3-year seminar on how to mention the University of Chichester in every conversation.
Degree Obsession
Trust
55
You hide behind certifications from Pearson Btec and Rockschool like a suit of armor because you're terrified people might realize you're just a studio in Rome with some nice rugs and a lot of XLR cables.
Institutional Shielding
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